Seleziona una pagina

La Seo e il giornalismo: ottimizzare un articolo in poche mosse

Posted by AndreaMarciante
On 4 Settembre 2015
In Le parole perdute
 196 Comments
Scopri i servizi

Lo sappiamo, la professione del giornalista è una delle più difficili di sempre: mani sporche d’inchiostro, lunghe attese per un’intervista e una vita da vivere fino all’ultimo scoop.
E le cose non sono cambiato con l’arrivo della tecnologia.

All’alba del terzo millennio, con la digitalizzazione delle emozioni e dei sentimenti, anche il giornalista deve conoscere al meglio il mondo del web.

Non basta mettere online un pezzo ben scritto, ricco di informazioni e contenuti curati!

Come ottimizzare un articolo di giornale? Ecco alcuni consigli SEO

Ma come ottimizzare un articolo di giornale?

Ecco a voi dei semplici consigli, frutto di anni d’esperienza e di molti buchi nell’acqua.

1. Evitare in fase di scrittura di creare il famoso muro di parole.
Per muro di parole si intende un testo con una formattazione rozza, privo di grassetti e corsivi. Usate il grassetto per evidenziare parti di testo ritenute importanti per l’intero articolo, Google apprezzerà moltissimo. Anche andare a capo, in fondo, non costa nulla.

2. È bene inserire nel testo qualche link in uscita, preferibilmente verso siti affidabili e coerenti con il pezzo.

3. Non lasciamo che il Bounce Rate salga! È importante inserire qualche link interno al sito, magari con riferimento ad argomenti già trattati in precedenza da qualche giornalista del vostro team

4. Il <Title> deve essere di circa 60-70 caratteri (anche se sarebbe opportuno ragionare in pixel). Per la verifica delle corrette dimensioni del titolo è possibile utilizzare un plug in come Yoast, un programma come Screaming Frog o il più classico Word

5. Il tag <h2>deve essere sempre presente in ogni articolo e deve essere assolutamente diverso dal <Title>

6. In fondo, a pensarci bene, negli articoli più lunghi è possibile sbizzarrirsi con <h3>, <h4> fino a <h6>

7. Utilizzate sempre url puliti e brevi. Non lasciate che sia un CMS a decidere per voi!

8. Non indicizzate mai i contenuti con citazioni (interviste o altro) prese da altri siti. Anche se indicate la fonte il contenuto risulta sempre duplicato.

9. Prestate attenzione al titolo delle foto che caricate.
Nella scelta siate in linea con l’argomento e con le keywords per cui desiderate posizionare l’articolo e scrivete il titolo avendo cura di utilizzare solo tratti d’unione (-). Evitate dunque sia i classici DSNC1234567 e titoli come “Grandefestallacortedifrancia”.

 

Facebooktwitterredditpinterestlinkedinmail

Related Posts

Comments

196 Commenti

  1. EddieHaw
    EddieHaw il 4 Dicembre 2021 alle 14:34

    http://dallasdujx88765.designi1.com/28019574/ рамки бесплатно вебка
    https://stephenbtla11009.blogdomago.com/8602914/Онлайн-девушки-из-твоего-города бесплатный видеочат по вебке
    https://edgarixly98765.bloggazzo.com/8702418/Больше-никогда-не-плати-за-вебкам-секс вебка смотреть бесплатно эро
    https://holdendqdn43198.blogars.com/8681912/100-Бесплатный-вебкам-сайт смотреть бесплатно вебки
    [url=http://stephenjhcu99998.theobloggers.com/10478362/Бесплатный-чат]вебка фотографии бесплатно[/url]
    [url=https://hectorhxoc10098.qowap.com/64805872/Бесплатный-вебкам-секс]порно бесплатно онлайн вебки[/url]
    [url=https://charlievoeu88766.blogsumer.com/8767976/Горячие-девушки-делают-грязные-штучки]вебкам видео снимать бесплатно[/url]

    https://brol3.com

    Rispondi
  149. dislin
    dislin il 20 Maggio 2022 alle 8:09

    Additionally, being a command-line based application, it facilitates users in the editing process, as well as a myriad of other useful features.
    For CSC81670, the key requirements of the process were to ensure that the transmitted data were free of any errors, that the data were in readable type, and to ensure that any odd or unexpected formatting was removed from the created data.We live in an era of mass surveillance. Despite the relative success of countries such as the United https://tavernhg.com/?URL=https://jerconscenpa.weebly.com

    6add127376 dislin

    Rispondi
  150. taljam
    taljam il 20 Maggio 2022 alle 8:31

    What is new in this release:

    Version 1.07 – 2014.07.10

    General: Fixed error when creating a new cutting board.

    Fixed error when creating a new cutting board.

    Version 1.06 – 2014.07.09

    General: Fixed error when picking a measurement.

    Fixed error when picking a measurement.

    Version 1.05 – 2014.07.08

    General: Fixed error when the End key is https://casaskaren.com/?https://damdetire.weebly.com

    6add127376 taljam

    Rispondi
  151. palmallo
    palmallo il 20 Maggio 2022 alle 8:49

    Java File Editor comes with few pre-built samples that can be used as examples to get a feel of its usage.
    You can learn how to use this application by going through the tutorial’s hints, as well as reading the extensive manual.
    It is essential to have a working knowledge of DOS in order to operate JDE.
    Last, but not least, Java File Editor has been tested on Windows Vista (32-bit) and Windows 7.
    Be prepared to spend a couple https://haggsoltoxasb.weebly.com

    6add127376 palmallo

    Rispondi
  154. lauhalt
    lauhalt il 20 Maggio 2022 alle 10:00

    VLC Media Player is an extensive free multimedia player. Being a pretty usual user of the Flash Player, it is a no-brainer that this best Windows multimedia player is fully compatible with mp3 files, BDRM and older DivX formats. Thanks to its extensive list of codecs, as well as powerful subtitle management, not to mention multiple audio and video output options that are also available, it can be used for a wide variety of purposes. VLC Media Player can open multiple https://simogoldbi.weebly.com

    6add127376 lauhalt

    Rispondi
  155. cathmarc
    cathmarc il 20 Maggio 2022 alle 11:59

    Even if you specify which locations you ping, GeoPing will have *to infer* your location from the countries it knows what the ping times are at, and it may not guess the exact same result you’d choose.
    If you’d like to play with the map, and change its colors, go to Settings > File > Regional Options > GeoPing > Map Map Window
    But don’t expect any meaningful data.
    “`

    “`
    $./geoping https://realtychampion.com/RealtorWebPage?template=embed&customlink_id=1684300667&content=https://afamenle.weebly.com

    6add127376 cathmarc

    Rispondi
  156. gleneyl
    gleneyl il 20 Maggio 2022 alle 12:23

    Authorun Registry Keys Cleaner effectively also finds orphaned files.

    The program has been very well tested by many users and showed exceptionally high safety rates when confronted with the most infectious viruses.

    Modern computer programs are packed with a high amount of useless function.
    Although most of them are perfectly safe, some really have some unnecessary functions that are usually cleared up in a custom defrag.
    In any case, after packing so many functions, a bit of space is virtually one of the https://soutylile.weebly.com

    6add127376 gleneyl

    Rispondi
  157. honjay
    honjay il 20 Maggio 2022 alle 12:43

    At the very least, you can use it as a humble accounting program to keep you organized and your books in order.

    Whether you are a small or medium sized busines, POS software is a real must. Probably, you use simple Excel sheets or the homegrown database which operates fine for small businesses, but when it comes to the more advanced level, you still need something capable of seriously running your business operations. The POS software developers know that with the complexity of the POS systems increase, they https://anrenroject.weebly.com

    6add127376 honjay

    Rispondi
  158. caidbrit
    caidbrit il 20 Maggio 2022 alle 13:03

    Harrisonburg Area Historic District

    Harrisonburg Area Historic District is a national historic district located at Harrisonburg, Virginia. The district encompasses 319 contributing buildings and one contributing site in the Downtown Harrisonburg urban area. It includes municipal, religious, governmental, and commercial buildings, and industrial structures dating from 1879 to 1948 and includes a major concentration of early 20th century commercial blocks and a number of larger buildings. A number of the buildings have been repurposed for current uses https://jaharoso.weebly.com

    6add127376 caidbrit

    Rispondi
  159. valnine
    valnine il 20 Maggio 2022 alle 13:28

    Download
    This Reaktor ensemble integrates 3 different personator patches offered by the online Reaktor service. All 3 of them can be played with the left mouse button click on your Reaktor synced keyboard and the knobs and faders of the Player can be modified to match your musical taste.
    PersonatorFirst,
    just use the insert jack with the Label “Personator” 1
    You are then presented with a simple build-in personator. Left-cl http://thisistomorrow.info/?URL=https://tatisendi.weebly.com

    6add127376 valnine

    Rispondi
  160. shercoj
    shercoj il 20 Maggio 2022 alle 13:54

    The Kidzsys SysTools.org Suite is a collection of lightweight, easy-to-use tools that help software developers in their everyday activities.
    The SysTools.org Suite helps programmers to detect and find digital signatures, encrypt and decrypt data, look inside resources, extract and join files, and much more.
    All SysTools applications share the same, highly intuitive, easy-to-use interface and behave exactly the same way for all of them. Plus, https://turkmengouffla.weebly.com

    6add127376 shercoj

    Rispondi
  161. talhea
    talhea il 20 Maggio 2022 alle 14:22

    It allows being 100% unique while still keeping the original word for word with the aid of our smart algorithms. Copy & paste content from a word processor into the article spinner and you will get the original output. We takes out sentence structure (using classical SEO techniques) and uses only unique content that your visitor would prefer. Have it automatically rewrite articles for you with our long tail paraphrasing tool.
    Anyone know of a good article rewriter or paraphrasing tool? I’m https://tedumusmi.weebly.com

    6add127376 talhea

    Rispondi
  162. meegnann
    meegnann il 20 Maggio 2022 alle 14:51

    Do you know what’s the most important development in high resolution display technology within the last five years? And I’m not talking about, you know, the iPhone 6s Plus with a 6.5″ Super Retina HD resolution or the 5.5″ Retina iPad Pro.
    I’m talking about a technology that has been ongoing for the past fifty years:
    The development of Real Color.
    Now we’re truly living in the 21st century; LCD screen technology is so https://lindiasudoub.weebly.com

    6add127376 meegnann

    Rispondi
  163. premnann
    premnann il 20 Maggio 2022 alle 15:56

    The modified CBC you will see, for example, is the common CBC mode with extended initialization vector.

    Note [Batching size]. This is the size of the size of the blocks used in CBC mode with extended initialization vector. Batching is small enough that writing of the list of encrypted chunks will result in less than a single disk sector write. This will make large files much faster to upload because the whole upload will be done in a single write and very little disk space will be used, compared to the usual way of going through the list of chunks and posting them one by one.

    Note [Ideal size of http://www.talad-pra.com/goto.php?url=https://verlelodi.weebly.com

    6add127376 premnann

    Rispondi
  164. chavfarr
    chavfarr il 20 Maggio 2022 alle 16:20

    Thanks to Andrey for the tip!3)(a), (c).)7

    7
    The California Supreme Court has rejected a per se rule for cumulability under section
    654: “The potential for arbitrary enforcement or wrongful application of the statute is
    outweighed by the state’s interest in ensuring that public employees are able to work in an
    attorney-client setting.” (Wyshak v. City of Galveston http://diginame.ru/bitrix/redirect.php?event1=&event2;=&event3;=&goto=https://tilofadi.weebly.com

    6add127376 chavfarr

    Rispondi
  166. harnedr
    harnedr il 20 Maggio 2022 alle 23:14

    You may also want to generate unprojected or home centered maps using the same set of points using OragGeoW.

    Key Functions:

    Generates rose diagrams that show relative position and orientation of the rock beds by matching the depositional directions over the area of interest.
    Considers the relative position of the main channels, normal faults and other significant units and connects them clearly visible on the rose diagram.
    Creates distinct plots for all the different channels of normal https://www.29chat.com/upload/files/2022/05/jCez2kvqVcAPh7qvCSpU_19_6b62d3bf221bc81989b1ac523999215b_file.pdf 05e1106874 harnedr

    Rispondi
  167. elriale
    elriale il 20 Maggio 2022 alle 23:44

    This free PNG collection will be added to the Windows Vista and Windows 7 Start Menu, desktop shortcut and other folders.

    The Glass Zoo icon collection contains desktop icons and taskbar icons for Windows 8, Windows Vista and Windows 7. These icons are to be used either individually or placed together.

    As seen in the provided screen shots, this icon pack will place colorful icons in a skinnable fashion, giving every icon a fresh, new look.This post has not been vetted or https://www.sdssocial.world/upload/files/2022/05/lFa4yB1bTuUUd33dadSf_19_84313b85126a0f2e5ce2e2324b29fb65_file.pdf 05e1106874 elriale

    Rispondi
  168. hazest
    hazest il 21 Maggio 2022 alle 1:00

    The controller also tells the device with two extra interrupts, which priority interrupt should be given to the processor. This is important because the interrupt handler is executed whenever a new instruction reaches the processor. In practice, the interrupt handler should try to accommodate new instructions until an instruction of priority is reached, and than yield to it.
    A 4-bit encoder typically consists of a crossbar which has 4 switches. The decoder provides a name for each switch, and these labels serve two purposes: for https://wakelet.com/wake/epvEwu4MHvII4DKMw6AvT 8cee70152a hazest

    Rispondi
  169. demsam
    demsam il 21 Maggio 2022 alle 1:15

    I am Monika Mitra, a simple house wife from Jalandhar who fell in love with a handsome boy named Ankit. Yes, an illiterate, commercial sex worker turned student. But you know her story is half trashed by her family, her in laws, her husband and in worst by herself. Her wish was to groom him to his full potential. The only sister of Ankit is extremely infatuated with him. All of them are nervous about Ankit falling into https://wakelet.com/wake/igo9mR–zMHOS37z6B704 8cee70152a demsam

    Rispondi

Invia un commento

Il tuo indirizzo email non sarà pubblicato. I campi obbligatori sono contrassegnati *